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Website planning: setting SMART goals for the New Year

Website Planning: Setting SMART Goals

As a small business owner, website planning may not be top of your priority list for the New Year, but it should be! You’ve probably spent the last week of two making plans, setting up new projects and dreaming about the future. But has your website been part of your planning? All too often, a…

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Why you need a website, not just a Facebook page

Does your business have a website? With the ubiquity of social media in our lives, it is very tempting for business owners to put all their marketing eggs in the Facebook or Instagram basket. During some recent market research, we found a huge percentage of businesses in certain industries relying completely on their Facebook pages…

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Website Wednesday: SEO Basics

SEO Training Module 1

If you’ve been looking for some SEO training in the Ballarat area, on May 1st, Flax Digital will be holding its second Website Wednesday event on the topic of “SEO Basics”. Firstly, what is SEO? It stands for Search Engine Optimisation and it’s the process of making your website search engine friendly, so that the…

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Website Wednesday: Declutter Your Digital Life

digital decluttering

On April 3rd, Flax Digital will be holding its first Website Wednesday event. The topic will be “Declutter your digital life”. If you’ve watched Marie Kondo’s series on Netflix, or read her book “The Life-Changing Magic of Tidying Up,” you’ll be familiar with the idea of looking at everything you have and considering which items…

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